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STRONGER TOGETHER

We’re exposing the truth of California housing policy and channelling our collective outrage into a larger voice advocating for real solutions. If you reject the way developers are reshaping your community without restraint — ignoring safety and livability — WAKE UP is for you. 

Join us

zooms mondays at 5:00 pm

Register here

FOCUS ON HOUSING PEOPLE, NOT PRODUCTION TARGETS

Top down mandates aren’t working

Californians need to solve our real problems together. Making housing more affordable to struggling wage earners needs to be a priority. 

We don’t need to dismantle the neighborhoods we love to do this. 

California communities are unique

Why are we all being told to grow at least 15%?

Population projections and reliable data

The state is ignoring reality: Department of Finance  projections show our population flat out to 2060. The push to accelerate production of 2.5 million new units by removing environmental and planning guardrails is about profits, not need. 


WAKE UP CA believes lasting solutions require affordable homes, local stewardship, and public accountability. 


The laws AREN’T making HOUSING AFFORDABLE 


You can see it here, on the state’s own website: https://www.hcd.ca.gov/housing-open-data-tools/apr-dashboard

We debunk narratives; Did you know:

NO NEED FOR 2.5 MILLION UNITS

“LOW INCOME” UNITS FOR PEOPLE MAKING $100,000

SUPPLY DOESNT CREATE AFFORDABILITY

The need to house 7.5 million more residents is unsupported and the methodology behind that number failed audit.

SUPPLY DOESNT CREATE AFFORDABILITY

“LOW INCOME” UNITS FOR PEOPLE MAKING $100,000

SUPPLY DOESNT CREATE AFFORDABILITY

Housing prices don’t “trickle down” to lower income groups — building more luxury housing doesn’t lead to more affordability. We aren’t building enough of the right type of housing. 

“LOW INCOME” UNITS FOR PEOPLE MAKING $100,000

“LOW INCOME” UNITS FOR PEOPLE MAKING $100,000

“LOW INCOME” UNITS FOR PEOPLE MAKING $100,000

Cities are responsible for providing our needed affordable housing but the state doesn’t pay for it and cities can’t require developers to produce it. They’d obviously rather build luxury housing, and that’s what they’re doing.  

WHY DENSIFY THE WHOLE STATE?

DENSIFICATION IN HAZARD AREAS CAN BE DEADLY

“LOW INCOME” UNITS FOR PEOPLE MAKING $100,000

Huge housing mandates don’t target growth where it’s needed. They’re dumped on every locality, regardless of infrastructure, hazards, transit, upgradable infrastructure, sustainable water supply, or job creation.

DENSIFICATION IN HAZARD AREAS CAN BE DEADLY

DENSIFICATION IN HAZARD AREAS CAN BE DEADLY

DENSIFICATION IN HAZARD AREAS CAN BE DEADLY

Increasing density in fire hazard zones means structure to structure spread, like we just saw in the Palisades. The state is more interested in unit count than evacuation capacity.

CITY RESOURCES ARE BEING DRAINED

DENSIFICATION IN HAZARD AREAS CAN BE DEADLY

DENSIFICATION IN HAZARD AREAS CAN BE DEADLY

Just the paperwork to satisfy state laws cost localities hundreds of thousands to millions of dollars — money not going toward creating housing. We’ll be taxed for infrastructure needed to sustain growth. 

we can’t do this work Without you

To make a difference we’ll need funding for media, outreach, and access to our legislators. 

Your help is essential — we are up against a very well funded machine. 

Donate

WAKE UP TO THE LAWS AND POLICIES PUTTING US AT RISk

Housing Mandates Ignore Public Safety




Density = Structure to Structure Spread

Density allows fire to spread rapidly. The huge mandates and density demands are forcing cities to make impossible decisions: Approve developments that impact public safety or face lawsuits, fines, and further loss of local land use control. 


Good Planning means accounting for:

  • Verified evacuation capacity, based on realistic congestion and emergency scenarios
  • Infrastructure readiness: water, roads, emergency response, drainage
  • Hazard-aware siting: wildfire, flood risk, seismic exposure, and access constraints
  • Environmental contamination and degradation 


Can We Get Out Safely?

Housing is being approved in wildfire, flood, and earthquake zones  without verified evacuation capacity or infrastructure readiness. Streamlining laws let huge projects get fast approvals without impact studies, community input, or long term planning. We can meet housing needs without gambling with public safety. 

OUR TOWNS AND COMMUNITIES ARE UNIQUE; ONE SIZE DOES NOT FIT ALL

Good policy means better outcomes

Communities Must Shape Their Own Growth

Local residents understand and care about:

  • Fire and evacuation realities
  • Infrastructure limits
  • Treasured historical resources
  • Environmental constraints
  • Community needs

Cities should retain the authority to plan, not just process applications.

Count Affordability First

Housing policy should consider how many people are served, and at what cost. Instead, the state assigns unachievable unit targets, and twists the numbers: a studio apartment, a two bedroom condo, a five bedroom house, and a fifty bed care facility are all counted as a single unit, regardless of the number of people housed. Affordability isn’t part of the total count. 

Developers must be accountable stakeholders

If private entities are granted public power, they must:

  • Participate in community solutions, not override them.
  • Provide enforceable affordability
  • Share long-term responsibility for impacts

Profit should follow public benefit—not replace it.

It’s not just about quantity

Streamlining to make building easier isn’t working

California‘s housing crisis is in affordability, accountability, and governance. 

State laws and policies focus on accelerating housing production by removing local decision-making; we believe lasting solutions require affordable homes, local stewardship, and public accountability.

We’re all feeling the loss of stewardship

Frustrated by what you see happening to your community? Feel that California has lost its way? A vision of California created by special interest groups claims that we have a housing crisis at "all levels," and is forcing development into our communities. The true crisis is a lack of housing affordable to lower income families, but almost all of that forced development is more luxury development at a high cost to our environment, our infrastructure and our safety.

YOUR DONATION HELPS US do this work

WAKE UP CALIFORNIA is a 501c4 nonprofit building a movement to advocate for livable, affordable and welcoming communities. We believe that local voices are essential to good housing policies, and that good housing policies are the bedrock of thriving communities and a thriving state. 

Click here to Donate

More coming here soon

 For more information about housing policy please visit citizenmarin.org, unitedneighbors.net, and OurNeighborhoodVoices.com

Contact us directly at:

Info.WAKEUPCA@gmail.com


Copyright © 2026 Wake Up California  - All Rights Reserved.

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